The South African government recently announced that tourist arrivals over the past year rose by 15 percent, one of the highest growth rates in the world. In fact, tourism in South Africa has been growing by leaps and bounds for the past five years and is set to surpass gold as one of the country's top foreign exchange earners.
VOA's Scott Bobb takes a look at the industry and the reasons behind its explosive growth.
South Africa is known around the world for its nature preserves teeming with lions, leopards, elephants and other animals.
The country also draws millions of tourists a year to its beaches and to fish in the waters of two oceans.
More than eight million tourists visited South Africa last year, two and-a-half million more than five years ago. And they are not just coming for the traditional attractions.
People around the world followed the struggle by South Africans against apartheid. They remember the popular uprisings and bloody incidents that galvanized the nation, such as the police shooting of several dozen school children in Soweto in 1976.
The shooting is commemorated at a museum named after a 13-year-old boy who was killed that day, Hendreik Peterson.
Tour guide Snowy recalls, "The June '76 riots that emanated because of the introduction of Afrikaans (in the schools) then catapulted the whole movement. We all went into struggle and we all were awakened."
Snowy says visitors often ask her if the exhibit evoke painful memories. "It does hurt, the memories do hurt but that is what museums and places of national significance remind us about."
Her guests, Guys and Lieve from Belgium, feel the same emotions. Thecouple said, "It touched the heart. When you speak of the young, of Soweto, of the young boy who dies here. I think, tomorrow, it lives in here,"
Tourists flock to the Soweto home of anti-apartheid icon and democratic South Africa's first president, Nelson Mandela. They hear personal stories about the struggle for freedom by Mandela and other leaders from this community.
Many tourists travel to Capetown in the south and take the boat ride to Robben Island. This is the former high-security prison where Mandela and other freedom fighters spent much of their adult lives before they were freed to negotiate the transition to democracy in 1994.
Moeketsi Mosola is the head of South Africa Tourism agency. He says tourism began to boom after extensive research revealed some surprising facts about what potential tourists were looking for. "Travelers today want more. They are no longer happy in just being passive in destinations where they decide to travel. They want to engage with the community. They want to know how people live because it is in the process of sharing with their hosts that they learn so much about themselves and about their own country."
The government has also been developing other tourist attractions. History buffs now visit the sites of famous battles between the Zulu, the Boer and the British settlers.
Others visit the Cradle of Humankind, outside Johannesburg. It contains one of the largest collections in the world of bones from the ancestors of humans, called hominids.
Hominid remains more than three million years old have been found here. Tour guide Gift Sibanda said, "Sterkfontein Caves is a fossil treasure trove. About 45 percent of hominid fossils in the world were found around this area and the heart of it is Sterkfontein."
South Africa is expected to draw even more tourists in three years when it hosts the soccer World Cup championship. Moeketsi Mosola promises a world class event. "This is a World Cup that is not going to be like anything that you've ever seen. This World Cup is going to have an African look and feel."
Officials hope that sports fans coming for the World Cup will also visit some of South Africa's many attractions. - VOA News
Tourvests share of corporate market growing (2007-08-21) Cape Town - About 80 percent of outbound travel arrangements made by Tourism Investment Corporation ... |
Airlines question huge Acsa profits (2007-08-21) The Board of Airline Representatives of South Africa (Barsa) has questioned the increase in airport ... |
South Africa: New Markets for 1time As It Rethinks Strategy (2007-08-21) BUDGET airline 1time is set to give full service airlines a run for their money by targeting the cor ... |
South Africa: The Bottom Line: Coming in to Land? (2007-08-21) Johannesburg - The growth in affordable hotel rooms may well have been driven by business people loo ... |
South Africa: Airlines Warn Against Airport Operators Fee Hike (2007-08-21) THE 11,4% increase in passenger service charges planned by the Airports Company SA (Acsa) will push ... |
Cape Town airport needs better name (2007-02-23) Cape Town - Democratic Alliance leader Tony Leon has criticised the proposal to rename Cape Town Int ... |
Gauteng aims to double total tourist spend (2007-02-23) JOHANNESBURG – Total foreign direct spend through tourism in Gauteng now stands at more than R ... |
Gauteng to unveil 2010 framework next month (2007-02-23) The Gauteng provincial government will launch an integrated
provincial framework for the 2010 socce ... |
Leading international speakers to address Meetings Africa (2007-02-23) he business tourism conference component of Meetings Africa will feature world-renowned internationa ... |
Gauteng invests more in business tourism (2007-02-23) The Gauteng Tourism Authority (GTA) plans to further strengthen its position as South Africa’ ... |
Gauteng grabs bulk of tourists (2007-02-23) Johannesburg - More than half of the seven million foreign tourists to South Africa in 2006 visited ... |
South Africa Tourism Rising (2007-02-22) The South African government recently announced that tourist arrivals over the past year rose by 15 ... |
South Africa: Gauteng to Strengthen Its Position As Top Business Tourism Destination (2007-02-22) The Gauteng Tourism Authority (GTA) plans to strengthen the province's position as South Africa's le ... |
Tourvest lifts profit as weaker rand brings in more travellers (2007-02-22) Johannesburg - Tourism Investment (Tourvest), Africa's biggest package tour operator, boosted interi ... |
SAA expands international routes (2007-02-22) South African Airways (SAA) is to expand its international route network this year to include destin ... |
South Africa: Airways Ventures Into New International Routes (2007-02-22) In an effort to expand its services to European countries, South African Airways (SAA) has successfu ... |
SAA could forgo Airbus if travellers took day flights (2007-02-20) Cape Town - A new willingness by business travellers to fly in daylight may enable SAA to offer more ... |
Lessons from Germany (2007-02-20) SINCE the announcement in May 2004 of South Africa’s right to host the 2010 FIFA World Cup, th ... |
Pilots are Airbus pioneers (2007-02-20) JOHANNESBURG – Three of South Africa’s most experienced airline pilots this week flew in ... |
South African Airways strengthens route network (2007-02-20) South African Airways (SAA) is committed to growing its international route network. “In keepi ... |
Finding Value in South Africa (2007-02-20) It had been 12 or more years since I was last in South Africa. The difference cannot be more palpabl ... |
SA pilots take to the skies in superjumbo style (2007-02-14) Three of South Africa's most experienced airline pilots flew into the history books today as the fir ... |
South Africa: Citys Moving Timebombs (2007-02-14) Metro Police have described Cape Town taxis as "mobile timebombs" after a Cape Argus expos ... |
South Africa: Last-Gasp Deal Averts Crippling BA Strike (2007-02-14) A POTENTIALLY crippling strike by thousands of British Airways (BA) cabin crew was called off yester ... |
South Africa: Specific Future for Road-Railers (2007-02-14) THE Innotrans show in Berlin, Germany, is the world's largest and highest profile trade exhibition f ... |
South Africa: Time is Running Out for Transport Plans (2007-02-14) It sounds all too familiar: the promise of an upgraded public transport system that will see Capeton ... |
OR Tambo acquires super jumbo loading bridges (2007-02-13) Mission-critical technology solutions provider FMC Technologies South Africa (FMCTSA) was awarded a ... |
Comair earnings up 95% (2007-02-13) Comair attributable earnings move up 95% to R52.2million for the six months ended December 2006, and ... |
The sneaky Comair deal (2007-02-13) Bidvest quietly snapped up a 20 percent stake in Comair, which runs kulula.com... but British Airway ... |
Kulula responds to Mangos presence (2007-02-13) Comair came out with a solid set of results — despite complaining that Mango's presence in the ... |
Premium Travelers Name South African Airways the Best in Africa Global Traveler Readers have Chosen the Airline Three Consecutive Years (2007-02-13) Global Traveler announces South African Airways as an award winner. Global Traveler is pleased ... |
1time expands again (2007-02-12) In the midst of intense low-cost carrier competition, 1time airline today announced that it will be ... |
New Johannesburg link for flyglobespan (2007-02-12) Award-winning airline flyglobespan will begin operating flights between Manchester and Johannesburg ... |
Chartered planes to Kruger Park? (2007-02-12) NELSPRUIT – The first chartered planeload of European tourists could be touching down at Kruge ... |
Low-cost airlines put on their gloves, ready to fight (2007-02-12) Comair posts good results despite high oil price. Comair announced a 95% increase in attributable ea ... |
South Africa among top wine sellers (2007-02-12) Johannesburg - In terms of new world wine sales South Africa currently ranks fourth, behind third pl ... |
Tour de Soweto is launched (2007-02-09) JOHANNESBURG – “Soweto is not a game park any more,” said Godfrey Mautloa of the S ... |
SAA steps up baggage checks (2007-02-09) South African Airways (SAA) is to step up the monitoring of baggage allowances on board all its flig ... |
Families to accept Gautrain compensation (2007-02-09) FIVE families in Marlboro, Johannesburg, with houses on the Gautrain rapid rail link route, reached ... |
Travel Postcard: 48 hours in Johannesburg (2007-02-09) By Sarah McGregorJOHANNESBURG (Reuters Life!) - Johannesburg conjures up images of vicious crime and ... |
South Africa much talked about as a tourist destination (2007-02-09) Indians prefer to travel with a tour group that takes its own chef "Indians are eager to experi ... |
Lesotho and the Wild Coast in 4 days (2007-02-08) We recently explored the Wild Coast region of the Eastern Cape on our 2005 BMW R1200 GS. We planned ... |
South Africa: Crunch Time for Passengers At World Airports (2007-02-07) THE number of airline passengers is predicted to grow an average of 4% annually over the next 20 yea ... |
South Africa: A Gem in the Klein Karoo (2007-02-07) OUDTSHOORN, known as the ostrich feather capital of the world, is situated on the edge of the Garden ... |
Continent a big draw for Chinese (2007-02-07) China-Africa tourism exchanges have been on a big upswing since 2000, according to officials in Beij ... |
South Africa: Heritage Sites Should Be Cheaper for Citizens (2007-02-07) Cheaper access for locals rather than tourists to popular heritage sites, such as the Table Mountain ... |
South Africa: BEE company wins 10-year contract to feed Kruger visitors (2007-02-07) A black economic empowerment group has been given a multi-million Rand contract to run all restauran ... |
Your Air Miles come at a price (2007-02-06) Many credit card loyalty programmes hold out the promise that your spending will earn you a 'free' f ... |
1time takes to the skies more often (2007-02-06) South African low-cost airline 1time is not backing down to increasing competition in its sector and ... |
Mango has shaken up industry (2007-02-06) Johannesburg - Mango Airlines celebrated its first quarter of trading last month by declaring it had ... |
Gulf airlines to challenge SAA (2007-02-06) Cape Town - SAA and European airlines flying to South Africa will face increased competition from Mi ... |
South Africas Cape Town Gains Notice As Africas Most Beautiful and Diverse City - a Favorite Destination for Tourists. (2007-02-06) Cape Town, South Africa — Thanks to more affordable travel, improving political conditions, an ... |
South Africa: High-Cost Airline (2007-02-05) ONCE again, our national carrier, South African Airways (SAA), finds itself in financial trouble. An ... |
South Africa Tourism in emarketing drive (2007-02-05) In its ongoing commitment towards implementing world-class international tourism strategies in order ... |
Tourists in Johannesburg flock to Soweto (2007-02-05) CAPE TOWN, South Africa - Major Ndaba dons his wild cat skin hat, stands by his "lucky charm&qu ... |
Now for a Meadowlands regeneration (2007-02-05) Johannesburg Property Company (JPC) has announced plans to develop two mixed-use sites in Meadowland ... |
BBC World to promote SA tourism (2007-02-05) South African Tourism has signed a deal with BBC World to promote the country as a destination for i ... |
Sowetos struggle (2007-02-02) SOWETO, South Africa - The small tourist bus stopped at a bridge in the middle of the Soweto Townshi ... |
Ex-SAA chief to head Cullinan (2007-02-02) Cape Town - Andre Viljoen, the former chief executive of SAA, has been appointed managing director o ... |
1time, Mango in price war (2007-02-02) Two of South Africa's low-cost carriers seem to be engaged in a price war, offering some of the lowe ... |
Air travel to Africa continues to soar, surveys reveal (2007-02-02) Cape Town - The rise in air travel to Africa and within the region continued last November "wit ... |
Nationwide scraps free meals (2007-02-02) Nationwide Airlines has announced that as of 16 January they will no longer be offering complimentar ... |
1time expands again (2007-02-02) In the midst of intense low-cost carrier competition, 1time airline today announced that it will be ... |
More money needed to meet 2010 deadline (2007-01-31) Infrastructural delays for the 2010 Fifa World Cup South Africa are largely due to money problems. M ... |
South Africa: Western Cape Tourism Sector Urged to Think Beyond 2010 World Cup Final Whistle (2007-01-31) The challenge for Western Cape's tourism industry was not how many visitors would attend the 2010 So ... |
South Africa: Business As Usual At Robben Island (2007-01-31) Operations at the Robben Island in the Western Cape have returned to normal, Robben Island Museum's ... |
South Africa: DIY Check-in to Make Flying a Breeze (2007-01-31) NATIONAL carrier South African Airways (SAA) will this week become the first domestic airline to use ... |
Transport Month spurs activity (2007-01-31) With October, 2006, designated Transport Month, Metrobus launched its range of city buses, Auto Afri ... |